Samson Equipment Launches New Website

Samson Equipment unveiled its brand-new website May 9. Its new look-and-feel, combined with easy-to-use navigation and contact tools makes learning about Samson Equipment’s strength and conditioning products easier than ever.

The new website, located at www.samsonequipment.com, is a portal for coaches to learn about Samson’s products and equipment. At a glance, the site makes it easier to understand the features and benefits of Samson Equipment, but it goes on to showcase a variety of different information, including:

• how Samson Equipment is built;
• customization choices;
• a list of equipped facilities and images to show how those facilities are equipped;
• warranty information;
• company history, and a lot more.

“It tells a better story of how coaches can build custom equipment per job and per order. It shows the equipment in a light that matches our quality,” says Samson Equipment’s Scott Schroeder.

Schroeder says “The Samson Comparison” page focuses heavily on the materials used to build the company’s products. It explains, in depth, the types of steel, upholstery, bearings, padding and more, that the company uses to manufacture every component of its strength equipment. The “Equipped Facilities” page displays image galleries from a number of the universities and high schools with which Samson has worked.

“The facilities page shows off our recent jobs and really tells the story,” says Schroeder. “Those really match well with what we’re good at: making custom equipment per school. We are highlighting the jobs that show what we’re really all about.”